DMA Central

THE OFFICIAL COMMUNITY FOR DIGITAL MEDIA ACADEMY

DMA Returns to CUE March 5-7 with the John Lennon Bus

Every year since 2002, DMA has presented hands-on sessions at the annual Computer Using Educators Conference in Palm Springs. The thing I appreciate most about this conference is the reception we get. Every year, hundreds of teachers from across California visit our 60-minute hands-on sessions, getting a taste of our 5-day immersion courses. While there is only so much you can learn in 60 minutes, I am always amazed at how much content our instructors cover, and how much people take away. This year, we will be doing sessions Thursday through Saturday in topics including Final Cut Pro, Dreamweaver, Flash, Photoshop and iLife. And, for the first time, we will be joined by our new partner, the John Lennon Educational Tour Bus.

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The John Lennon Educational Tour Bus is a non-profit 501(c)(3) mobile audio and HD video recording and production facility. Since 1998, the Bus has provided free hands-on programs to hundreds of high schools, colleges, Boys and Girls Clubs, music festivals, concerts, conventions and community organizations. Working together with some of the biggest names in music, the Lennon Bus encourages students to play music, write songs, engineer recording sessions and produce video projects using the latest audio, video, and live sound equipment. As a partner and sponsor of the Bus, DMA trains and supports the Lennon Bus staff, ensuring they are up-to-date on the latest digital media applications. In the summer, we co-teach (in collaboration with Lennon Bus staff) a summer computer camp course for teens called Music & Video Production at seven prestigious universities across the country. We also exhibit alongside the Lennon Bus at various national conferences like MacWorld and NAB.

At CUE, (in addition to the 60 minute hands-on session) DMA will offer short software demos, followed by Q & A, in an area adjacent to the Lennon Bus in the Exhibit Hall. It is a great opportunity for teachers to interact with our distinguished DMA teaching staff in a more intimate setting. We will be utilizing content created on the Bus in the demos.

If you are attending CUE this year, there will be lots of surprises, including an “special” invitation to attend DMA this summer at a discount. Hope to see you there!

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posted by Phil Gibson in News Blog and have Comment (1)

One Response to “DMA Returns to CUE March 5-7 with the John Lennon Bus”

  1. [...] For more information about our presence at the CUE conference, go to a recent post by Phil Gibson. [...]

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