DMA Central


What You Should Know If You Buy a White iPhone 4

Apple has unveiled a new iPhone. The white iPhone 4 finally answers Apple iPhone fans who have eagerly been asking, and waiting years for an iPhone available in any color besides black.

Q: Which color iPhone 4 would James Bond carry? A: Both. (White with dinner jacket. Black with wet suit.)

Thinking of buying a white iPhone 4? Here’s what you should know:

1. You’ll want to protect that new phone, so what kind of cover will you choose? Independent reports from web sites such as TiPb confirm that the new white iPhone 4 is slightly thicker (about 0.2 millimeters) than the conventional black model. The reason? The white paint slightly increases the thickness.

Another web site, Engadget, ran iPhone cover tests and found that some “rigid” covers still fit the white iPhone while others did not. (Check first with the manufacturer of the cover you’ve purchased or are considering buying, and you shouldn’t encounter any problems.)

2. Size has no bearing on the white iPhone 4 performance – and the thicker coating of paint not only protects but will help your iPhone keep working and looking great over time. Apple’s Senior VP Phil Schiller explains, “It’s not as simple as making something white. There’s a lot more that goes into both the material science of it – how it holds up over time…but also in how it all works with the sensors.”

3. The white iPhone 4 makes you look more attractive, appeals to a younger audience and women love it. According to Cult of Mac, the new white iPhone not only enhances your image, but naturally appeals to a younger demographic, and more specifically – women.

The fact that the popular iPhone has never before been available in the creamy white finish certainly adds to this model’s desirability. Like with a select few other products (such as red sports cars or green M&Ms), the color of the product seems to register with consumers on a deep psychological level. How deep? One industry analyst quoted in “The San Jose Mercury News” speculated that the extra mystique of the white model will directly translate into sales of approximately 1 million to 1.25 million phones per business quarter – until the anticipated September release of the iPhone 5, when Apple will unveil its latest model.

It’s the same iPhone 4 – there’s just 0.2mm more of it to love.

4. The iPhone 5 is on the way. Sure, it looks cool, but the iPhone 4 has been out for a while and now it’s time for Apple to refresh the hardware. Mac enthusiasts and those in-the-know have already stated the iPhone 5 could be available as early as June of this year.

The world’s ongoing infatuation with Apple products – such as the iPhone, iPad and iTunes is stronger than ever before. And the more that love affair grows, the more iPhone apps will need to be created to feed that demand.

Maybe you’re looking to develop an app for your new white iPhone 4? Digital Media Academy understands Apple iPhone app development and teaches people of all ages how to make apps. Take, for example, DMA’s summer camp for App Development and iDevices. DMA even offers a two-week Academy for Mobile Device Programming. To learn more or register for a summercamp, visit Digital Media Academy.


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posted by DMA Jordan in News Blog and have No Comments

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