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Google’s Plan For Android Domination


Why is this little guy smiling? Because he’s the dominating OS for more than 150 million devices.

According to Google’s CEO Larry Page, there are now more than 150 million Android-powered electronic devices in use around the world. To better understand that number, consider that each day, more than 550,000 consumers become new Android users. (That’s a conservative estimate; some industry analysts have estimated the number closer to 650,000 Android activations per day.)

And although Apple still leads the market (with an estimated 222 million devices that use the iOS), the Android numbers represent something we’ve known for a long time: If you own a mobile device, say a tablet or smartphone, and it doesn’t have Apple’s logo on it, there’s an almost a 100-percent possibility that the device is powered by an Android OS.

According to Google, the rate of Android’s adoption is increasing steadily, with some 20 million users added during just the last month or so.

Patent Wars
Android powers every Motorola smartphone on the planet. So the recent announcement that Google would purchase Motorola makes sense, right? The truth is there’s a little more to the deal than meets the eye. Not only do Google need to have a powerful OS, but they need to own technology patents, too. By acquiring Motorola, Google not only will establish a manufacturing base for its hardware, but will also scoop up somewhere between 17,000 and 25,000 patents now owned by Motorola. Patents legally shape the electronics markets (i.e., who can sell what products), so these patents represent powerful sums of money. Plus, those patents, once owned by Google, could make Android even more powerful.

Want to get started developing for the Android OS? Becoming an Android developer could start you on an exciting career in game or app development.

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posted by DMA Jordan in App Development,News Blog and have No Comments

Why is Google Buying Motorola for $12.5 Billion?

It won’t become official until later this year or early 2012, but tech giant Google is now in the process of buying phone-manufacturer Motorola for $12.5 billion.


The deal represents a powerful combination of world-class software and hardware.

The two companies have been working together for some time; Motorola has shown solid support for Google’s Android mobile operating system and has produced smartphones and a tablet computer (the Xoom) based on the Android platform. The deal gives Google its own mobile hardware company, complete with pre-set supply chains and manufacturers.

The deal is more than a welcome piece of news for Motorola, which has been struggling to maintain its position in the handset marketplace. Even though Motorola dominates Android Devices, recently it’s lost roughly half of its share of the market. (Put in terms of dollars, Motorola’s revenues tumbled from $10.6 billion to $4.89 billion during 2010.)

What are Google’s plans for Motorola? Analysts say Google continues to build its business. It has entrenched itself in social media, launching its Facebook-killer (i.e., Google+) and now it’s setting its sites on the mobile space and crosstown rival: Apple.


Google has already declared its intentions to move into Facebook’s social-media territory with Google+. Now it looks as if Google may be preparing for economic battle against the most powerful opponent out there: Apple.

A Big Deal
The deal will transform Motorola Mobility Holdings, Inc., into Google’s in-house manufacturer – and will help turn Google into a giant company that has its own software system and will be able to produce its own hardware…just like Apple.

Google’s massive growth has enabled it to afford the $12.5 billion purchase. However, success has also given Google added exposure. Lately, the search-engine giant has been under the microscope of both the Federal Trade Commission and the U.S. Justice Department, which are investigating Google for anti-trust violations. (It’s generally seen as unlikely, but anti-trust concerns could hinder the Motorola acquisition.)  Although it’s difficult to assess just how the Google-Motorola deal will affect consumers, most industry observers have noted that added competition typically benefits the end-user.

The move also means that like App Development for iPhone, learning App Development for Android devices will be a career that could be very profitable. Internet developers also stand to benefit from the Motorola acquisition, as Google continues to push integrated web and mobile apps.

(UPDATE: 8/16/11)

Google’s growth is currently being studied by the Federal Trade Commission and the U.S. Department of Justice, which is also investigating Google for anti-trust violations. The DoJ will be evaluating the Motorola purchase to see if it breaks any anti-trust laws. If the DoJ determines that, the entire Motorola acquisition might not happen. If the deal should collapse for that reason, it’s reported that Google will have to pay Motorola a $2.5 billion cancellation fee. Most industry experts expect the purchase to occur as planned. 

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posted by DMA Jordan in iPhone News & Tips,News Blog and have No Comments

Making A Great Website: 10 Pro Tips

You’ve got a great idea for a website and a domain name, now it’s time to share your vision with the world. But hold on, before you start building a website you should make sure you have the basics covered. Need a little help in that area?

Meet Sandy Novak a Digital Media Academy instructor and DMA Central contributor who is teaching Advanced Web Design Techniques Courses this summer for DMA. Sandy offers years of experience in building websites and recently collected her 10 Pro Tips For Making A Great Website for DMAC readers. Here are 10 great tips for turning your website into an online destination.

1. Make a Wireframe
Before you start pushing pixels around in Photoshop it’s a good idea to make a wireframe. A wireframe is the skeleton, or basic design of your website. Draw one on a piece of paper or with a simple design program using plain boxes and use placement text to determine where things will be placed on your web page.


This site, created by a former DMA student, uses parchment background and simple design to promote a Civil War Encyclopedia. Also note the navigation tabs at the bottom of the page.

2. Color is Important
The color of your web site sends a strong message.  Want to be bold? Use Red. But before settling on a color combination, search the web and see what works well and what doesn’t. Some colors are more suitable than others. For example, you might use a light blue or green for a site about camping, or use black or silver for a site about cars.

3. Saving Your Images
When saving images as .jpgs in Photoshop always use the “Save for Web & Devices” option. This will create the smallest, cleanest web-ready art for your site.

4. Avoid Legal Issues, Grab Some Stock Photos
Need a few images to decorate your site? Unless you take a picture yourself or have rights to use an photo or image by the owner you should invest a few dollars in high-quality stock photography. These photos can be as low as $5 each and by using them you can avoid violating any copyright laws.

5. Create Some Style
Before you begin building your home page,  Remember the wireframe? Digitally build it now and create a styleguide page in a program like Dreamweaver. Work out all the CSS details of the design using dummy text and images. Save all your styleguides for future web projects.

6. Keep It Simple
Don’t get seduced by complicated design options. Master two or three solid layouts and add excitement to the page with high quality Photoshop work.

7. Use Page Navigation
Place consistent navigation (buttons and cues users can get back to previous pages or to other places on your site) on every page and always include a home page button.

8. Next Gen is In
Flashy effects and chunky beveled buttons are so 1990′s. Clean and simple is in.

9. With or Without Flash
Unless your site really demands it, use Flash sparingly. Why? Flash won’t work on the iPhone and can cause other troublesome technical hurdles, especially for beginners. Instead, build your site in HTML and if you must use Flash, insert smaller SWF files to add motion and interest.

10. Testing! Testing!
Test your site in several browsers, Google Chrome, Firefox, Internet Explorer AND on both the Windows and Mac platforms. Your site won’t look the same in every browser, but if the pages hold together nicely and appear readable you can consider yourself successful.

Are you interested in learning more about making a great website? Digital Media Academy offers a four course Web Design and Certification Program.  These courses can be taken one at a time over a several year period, or consecutively in one summer. They’ll not only give you all the skills you need to be a certified web slinger but the inspiration to take on the web.

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posted by DMA Jordan in News Blog and have No Comments

Boost Your Job Career with DMA Certification! Get Certified in Video Production, Game Design, Maya, Film, Web Design

Are you ready to give your job career a boost?

Come to DMA this summer and get certified. You can earn a certification in Video ProductionWeb Design and ProductionMaya, Digital Filmmaking(Teen Only), or 3d Video Game Design(Teen Only)! You can jump start your current career with a DMA Certification. Or, you can switch to a new career path and become a Maya Modeler, Maya Animator, Special Effects Coordinator, Film maker, Video Producer, Video Editor, Web Designer, Graphic Designer, 3d Video Game Designer, and more! The choice is yours!

You can choose to take the hands-on computer training courses at any of Digital Media Academy’s beautiful locations including: Stanford University in Palo Alto, UC San Diego, University of Texas at Austin, University of Chicago in Illinois, University of Pennsylvania in Philadelphia, Johns Hopkins, George Washington University in Washington D.C., Harvard University in Boston, St. Johns in New York, University of California, Los Angeles, Case Western in Ohio, and more. Register for training courses today.

Get a Certification from DMA: Game Design, Maya, Film, Web Design

Digital Media Academy = Apple Authorized Training Center

You can also earn an Apple Certification through DMA’s courses.
Learn more about being Apple Certified at DMA.


http://www.digitalmediaacademy.org

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posted by DMA Jordan in News Blog and have No Comments

Amazing 3D Flash Website with "Real" Interactivity : Learn How to Make a Website at DMA

Learn how to become a web designer at DMA!

This is such an exciting time to be a web designer! Web users are getting more web savvy every day, online software applications are becoming the norm, the internet has become a part of most people’s daily lives, people are connected almost everywhere they go, half of everyone’s life is help somewhere on the net, and internet connections are faster than ever! This is a great time to be a web designer!

At DMA you’ll learn the web design skills and techniques to build amazing websites. Digital Media Academy’s pro web courses are built around Adobe’s web creative suite of applications including Dreamweaver, Photoshop, and Flash.

Make a website at DMA. Learn Web Design

Earlier this week I came across a CNN “Breaking News” video clip that demoed a new site by GE. This site uses 3d animation, live video, and Flash technology together with a tangible piece of paper you print out from the site. They are calling this “Augmented Reality.” The website uses your computer’s built-in camera and microphone to interact with website. Check it out! It is a very interesting site that shows a little of what is possible when combing your web developer skills and a good chunk of imagination. Creative web designers and web developers continue to push the limits of what is possible on the new web frontier.

CNN Video Clip    

Watch the CNN Video Clip!
(Opens in New Window) 

 

 

Learn more about web design training courses and summer camps at DMA!


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posted by DMA Jordan in News Blog and have No Comments

Kids Learning Pro Web Design at Age 10! Technology Classes + Computer Camp for Kids

“Wow! That animation looks great! Ok. Now we’re going to take the animated Flash movie you just created and you are going to import it into Dreamweaver on your web page. Let’s all do this together! Ready?”

I am right in the middle of another great Digital Media Adventures course for kids at Stanford: Web Design and Flash. We are taking an in depth look at the Adobe Creative Suite applications: Adobe Photoshop, Adobe Dreamweaver, and Adobe Flash. We are on the third day of the five-day course at Stanford University. My class just got back into the classroom from playing a crazy game of Slaughter Ball. It sounds scary, but it’s a lot of fun. Sort of like Dodge Ball. The kids in my class are a little out of breath from playing ball, but that’s to be expected at a summer camp. They came running in and jumped (literally) in their seats excited about their Flash movies they created just before the break.

While the kids are experiencing all the fun of a summer camp, they are also getting an unbelievable learning experience. That’s what makes this the full summer computer camp experience. They are learning the same pro applications we are teaching across the Stanford campus in our adult web design courses. The professional Adobe applications like Photoshop, Dreamweaver, and Flash are the real deal! The kids pick up the technology so fast. That makes it really fun to teach. It’s interesting how much better kids interact with technology they have grown up with their whole life.

Earlier in the week, the kids in my class had already designed and created their own logo and company business card design. Their custom business card had their picture from a photograph taken in the class. The graphics and effects they created turned out amazing. They had learned the ins and outs of the Adobe software and were creating a matching website to go with their cards and logo. They were now adding an animated movie they created in Flash to spice up their website design.

In the next three classrooms I can faintly hear the other Adventures classes. The kids in 3d video Game Design course are screaming about some new level they created trying to destroy their enemy. From the Robotics and Programming class I can hear cheers of two robots racing. I see the Film, Digital Movie Making and Effects class go by with all their cameras, mics, lights, and scripts to go act, film, and direct their next scene. I wish I’d been exposed to this when I was this age! This computer camp is the real deal.

kids computer camp learning and fun

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posted by DMA Jordan in News Blog and have No Comments