DMA Central


How You’re Using Your Cell Phone

What do you use your cell phone for? The Pew Internet Research Project knows. It’s a top think-tank that studies a wide range of social trends; one of its latest reports shines a very interesting light on how Americans are using their cell phones.

Talking, of course, is still the main reason people use their cell phones.

The Pew survey revealed lots of intriguing data, including that some 51 percent of cell-phone users had used their phone to search for information during the last month. Some other key findings from the Pew survey are:

  • Approximately 35 percent of all Americans own a smartphone of some kind.
  • Text messaging and taking pictures seem to be the most popular activities for cell-phone users (aside from speaking on the phone, of course). An estimated 92 percent of smartphone users took part in both of these activities, while 59 percent of all other cell-phone users used their phone for the same activities.
  • 84 percent of survey respondents, not surprisingly used their phones to browse the internet.
  • Seventy percent of 18-29 year-olds had used their phones to “help fight boredom,” while forty-two percent of all respondents had admitted to the same thing.
  • Fifty-nine percent of all survey participants had used their cell phone to access social media sites, with another fifteen percent of respondents using their phone to check Twitter.


In one of the study’s more humorous findings, the Pew survey revealed that as many as 13 percent of all survey participants admitted to pretending to take a cell phone call…so that they could avoid actual face-to-face contact with someone.

The Pew Internet Research Project survey on cell-phone usage is just another indicator of how electronic communications (specifically cell phones) have entrenched themselves in our lives. We’re not only playing games and using apps on our phones, we’re developing apps for Android and iPhone. The telecommunications industry continues to grow with more and more consumers jumping on-board, some even ditching traditional land lines altogether in favor of – you guessed it - a cell phone.


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posted by DMA Jordan in iPhone News & Tips,News Blog and have No Comments