Apple introduced the world to its new iPad mini, the miniature-sized version of the best-selling iPad tablet computer. Apple unveiled the 7.9-inch tablet at a San Jose press event, telling the crowd that the new device is featherweight—tipping the scales at only 0.68 pounds.
The iPad mini will compete with other small tablets like Amazon’s Kindle Fire HD, Barnes & Nobles’ Nook and Google’s Nexus 7.
Less is More
The iPad mini’s sleek aluminum-and-glass design (which is 23 percent thinner than the previous iPad) makes it only as thick as a pencil. In addition to being 53 percent lighter than the iPad 3, the iPad mini features 10-hour battery life power.
The iPad mini has an A5 chip “under the hood,” and features a FaceTime HD camera and a 5-MegaPixel iSight camera. Wi-Fi models go on sale on November 2, with the cellular versions appearing two weeks afterward.
iPad mini Pricing
$329 – 16GB wi-fi
$429 – 32GB wi-fi
$529 – 64GB wi-fi
$459 – 16GB wi-fi, cellular
$559 – 32GB wi-fi, cellular
$659 – 64GB wi-fi, cellular
Industry analysts have figured that Apple would try to find a way to court the smaller tablet market, which supports smaller, less functional tablets offered at a lower price. Apple already securely owns the larger tablet marketplace, with its powerhouse iPad dominating the niche with sales topping 84 million units.
Those iPad sales have taken place within less than three years, too – the first iPad introduced until April 2010. With the iPad mini’s heritage, it’s extremely well positioned to take on the Kindle’s of the world this holiday shopping season.
More than the Mini
But Apple was only getting warmed up with the iPad mini. The company also announced the rollouts of several other Apple products, including a beautiful new update to the iMac.
- A new 4G iPad that boasts a 9.7-inch Retina™ display, a newly designed A6 chip and a FaceTime HD camera. This iPad will be equipped with iOS 6. On sale Nov. 2, the 4G iPad will also be available in a Wi-Fi and Cellular version. The Wi-Fi version is available in 16 GB ($499), 32 GB ($599) and 64 GB ($699) formats. The Cellular version is available in 16 GB ($629), 32 GB ($729) and 64 GB ($829) formats.
- A sleek new 13-inch MacBook Pro that’s 20 percent thinner and a full pound lighter than previous MacBook Pros. Tricked out with a 2.5 GHz Intel processor, this new model features a Hi-Res Retina™ display with 4 million pixels. The new 13-inch MacBook starts at $1,700.
- A new iMac, which will also start shipping in November. The new razor-thin model will start at $1,299.
Online ordering for several of the announced products will begin Friday, October 26th at the Apple Store.
Apple CEO Tim Cook also announced that Apple had recently reached an amazing milestone related to why you should become an app developer, with Apple stating that it had delivered more than 35 billion app downloads.
SIGN IN TO LEAVE A COMMENT – or – SHARE THIS ARTICLE WITH OTHERS: